Rukayatu Issaka, Marketing Director at Adam Ro Music Ltd, is spearheading the company's global strategy to elevate African creative talent worldwide through strategic partnerships and brand development.
Discover how Rukayatu Issaka, Marketing Director at Adam Ro Music Ltd, is leading the company's international expansion across Africa, Europe, Middle East and North America through strategic partnerships.
CREO, a subsidiary of RED|For Africa, has been named PR Agency of the Year at the 2025 Nigerian Marketing Awards for its impactful Dettol Cool campaign. Discover how they are shaping Nigeria's communications landscape.
Black Friday 2025 attracted millions of American shoppers both online and in physical stores. Discover how the shopping tradition evolved with changing consumer habits and digital strategies.
African Development Bank approves $500 million budget support for Nigeria to boost non-oil revenues and energy sector reforms. Learn how this impacts Nigeria's economic growth.
European Union intensifies pressure on Shein following French uproar over childlike sex dolls sale. Platform faces suspension threat as EU investigates systemic consumer risks.
Canada warns citizens to avoid non-essential travel to Nigeria due to terrorism, kidnappings, and crime. Exercise high caution in Lagos and Calabar. Stay informed.
NNPC filling station workers commend new health insurance scheme covering 7,000 employees. Workers urge NUPENG to conduct elections and private marketers to follow NNPCL's example.
US retail sales cooled to 0.2% growth in September as consumers face higher prices and Trump's tariffs impact costs. Discover how value-hunting trends are reshaping spending.
Polo Avenue partners with Swedish designer Anna-Karin Karlsson to launch exclusive eyewear in Nigeria. Discover the vision behind this luxury collaboration and its impact on Lagos fashion.
Peter Obi questions Nigeria's leadership failure amid multiple kidnappings and attacks. Read his strong condemnation of the security situation and institutional decline.
Peter Obi questions if Nigeria is cursed or its leaders are the curse following devastating attacks, kidnappings, and security failures across multiple states in 10 days.
US President Donald Trump threatens to cut aid to Nigeria over ongoing Christian killings and mass abductions. Latest attacks in Kebbi, Kwara, Niger states spark international concern.
US President Donald Trump reiterates anger over alleged Christian genocide in Nigeria, threatens to cut aid and launch military action. Nigerian government rejects claims.
Discover 7 luxurious perfume gifts under ₦100,000 perfect for Christmas in Nigeria. From Beguile to Zara, find scents that impress without breaking your budget.
Steve Babaeko begins mission to amplify Africa's creative voice globally after election as IAA Vice President. Learn how he's transforming marketing communications across the continent.
Shoprite Nigeria clarifies false reports about outlet sealing at The Palms Lekki. Company confirms ongoing tax reconciliation with Lagos IRS while maintaining operational normalcy. Read official statement.
Nigerian Christian coalition calls for UN and ICC investigation into alleged genocide against Christians. Groups cite international laws and US support while government denies claims.
A Nigerian woman desperately searches for her mother who vanished after their last video call two years ago. Family exhausted all efforts to locate her. Help needed.
Walmart reports strong Q3 results with revenue reaching $179.5 billion and raises full-year outlook. E-commerce grows 27% globally as consumers seek value.
L'Oréal partners with IAM and Dunes Duty Free to launch Nigeria's first luxury travel retail beauty boutique at Abuja Airport, featuring top global brands.
Discover why The Ad Guys, Intense Digital, X3M Ideas, Socialander, and Anakle are essential partners for Nigerian businesses seeking growth, ROI, and market dominance in today's competitive landscape.
The Iconic Brand Africa Academy celebrated its first graduation in Lagos, empowering 22 entrepreneurs from four countries with skills for business growth and innovation.
Digital strategist Olawande Meyungbo recognized among Nigeria's top 35 young marketing professionals for his innovative work across banking, tech, and FMCG sectors. Discover his journey to success.
Comprehensive analysis of Nigeria's economic challenges including inflation, unemployment, and corruption with expert solutions for sustainable growth and development.
Femi Fani-Kayode refutes claims Christians aren't targeted in Nigeria, calling such denial cruel. He urges unity against terrorism affecting all faiths. Read his full statement.
A Nigerian lady who returned from the UK shares her shock at Nigeria's high cost of living, car repairs, and monthly budget struggles. Discover why she questions her spending.
The Society for Quality in Healthcare in Nigeria urges local action to strengthen healthcare standards, improve patient safety, and drive innovation for lasting impact nationwide.
Jennifer Olatunji, Bet9ja's Senior Marketing Manager, shares her journey from biochemistry to marketing leadership, discussing challenges women face and her vision for mentorship and legacy building in Nigeria's gaming industry.
NIVEA Nigeria partners with SOS Children's Villages, donating ₦96.686 million to combat social isolation and provide psychosocial support for over 33,000 vulnerable Nigerians.