OPay has launched the 7 Savings Festival, a 49-day nationwide savings initiative powered by its OWealth platform, running from 10 August to 27 September 2026. The campaign offers customers an interest rate of 27% per annum, daily interest, and a chance to share in a ₦77 million additional interest pool, according to a statement from the company.
Campaign Details and Participation
The festival encourages customers to create a Target Savings plan ranging from ₦77,000 to ₦777,000. Participants who save consistently towards their goals and complete their Target without making an early withdrawal qualify for the 27% annual interest, daily interest, and eligibility for a share of the ₦77 million pool.
New Target Savings plans can be created until 20 September 2026. Final interest earnings and distributions from the pool will be made on 27 September 2026, as stated in the announcement.
Promoting Financial Discipline
Beyond financial rewards, the initiative aims to cultivate a culture of consistent saving. By rewarding discipline rather than one-off deposits, OPay seeks to make saving a habit that delivers long-term value. The campaign also underscores the growing importance of trust in digital financial services, as more Nigerians use platforms for both transactions and savings.
Elizabeth Wang, Chief Commercial Officer at OPay, commented: “The OPay 7 Savings Festival reflects our commitment to helping Nigerians build stronger financial habits. By saving consistently towards their goals, customers can enjoy rewarding benefits, including an interest rate of 27% per annum, while building financial confidence on a platform they can trust.”
Broader Impact and How to Join
The festival is part of OPay’s broader commitment to financial well-being, with the company stating that stronger saving habits among individuals and small businesses will contribute to more financially resilient households and a stronger economy. Built on OWealth, the initiative provides customers with clear visibility into their savings goals, progress, and rewards, reinforcing transparency.
To participate, customers open or log in to the OPay app, go to the 7 Savings Festival page, create a Target Savings plan between ₦77,000 and ₦777,000, and save towards their goals. The campaign runs until 27 September 2026, when final distributions are made.
