Blord Reveals Why He Hires More Women: Men Under Pressure to Provide
Blord Explains Hiring Bias: Women Handle Money Better

Nigerian entrepreneur and social media figure, Blord, has sparked a significant conversation online after explaining the reasoning behind the gender composition of his workforce. In a recent discussion, the mogul stated that a majority of his employees are women, a decision he claims is deliberate and based on his observations of societal pressures.

The Core of Blord's Argument: Societal Pressure and Temptation

Blord argued that the immense societal expectations placed on men to provide for their families and achieve rapid success create a unique vulnerability. He believes this pressure can make men more susceptible to temptation, especially in work environments where they handle large sums of money. "Women face less pressure in society, while men carry most of the pressure in this world," he stated.

According to his perspective, when a man refrains from stealing despite having millions of Naira pass through his hands, it is often because he is already personally content. Blord tied this self-control to an individual's level of satisfaction rather than the mere absence of opportunity. While he acknowledged that women are also capable of dishonesty, he maintained that, based on his experience, cases of women stealing are "rare" compared to men.

Revealing the Scale of Operations

To underscore the context of his remarks, Blord disclosed the substantial financial scale of his business operations. He revealed that in the fiscal year 2025 alone, his company disbursed a staggering sum in employee salaries. The total payout exceeded ₦1.1 billion, which breaks down to approximately ₦90 million paid out monthly to staff. He noted that a significant portion of these sensitive financial operations is managed by his female employees.

Mixed Reactions from Social Media

The businessman's comments quickly drew a wave of mixed reactions across social media platforms, with many users criticizing his stance.

One user, @sirminzy, labeled the argument as "lazy sexism dressed up as moral philosophy," asserting that integrity is not determined by gender. Another comment from @ajijola_kehinde suggested Blord was primarily seeking publicity and engagement following previous online controversies. A third perspective from @maverick_yukio3 argued that paying women does not necessarily translate to broader family support in the same way paying men might, prompting a rethink of the logic.

This incident is not Blord's first publicized act of generosity or controversy. Earlier, during Christmas 2025, he hosted villagers at his mansion in Ebenebe, Anambra State, for an annual event. There, he distributed about 3,000 bags of rice and other items in an initiative valued at around N30 million. That event also received mixed reviews, with some applauding his charity and others questioning the need for a public display.