Nigerian musician Xxsive, a self-proclaimed Wizkid fan, publicly declared Davido the biggest artist in Africa after his impactful appearance on Carter Efe's record-breaking Twitch stream. His comments ignited a fierce online debate among fans.
Comedian Carter Efe lost all composure when Davido crashed his Twitch livestream, leading to a record 80,000 viewers and a surprise Martell deal. See the viral reaction.
Nigerian superstar Davido made a surprise call to Martell's global marketing manager during a livestream, securing an endorsement deal for comedian Carter Efe. See the viral moment and fan reactions.
Martell Cognac launches its 'On The Move' campaign in Lagos with a 14ft recycled metal sculpture by Dotun Popoola and a floating experience on the waterways. Discover audacity in motion.