Nigerian Lady's Emotional TikTok Plea Leads to Dream Job at Blord Group
A young Nigerian woman has captured national attention after her heartfelt online plea for employment resulted in a life-changing career opportunity. The lady, identified as Korede, became an internet sensation when she posted a tearful video on TikTok begging for assistance in finding work.
From Desperation to Viral Sensation
In the emotional video that quickly spread across social media platforms, Korede confessed she was reaching her breaking point due to unemployment. With visible tears streaming down her face, she made a passionate appeal to Nigerians, asking them to help make her video go viral so she could receive the help she desperately needed.
"I have a confession to make," she said in the viral clip. "I think I am gradually getting to my breaking point. It is not actually easy coming to face the camera, but please, the way the same energy people put into making many things go viral on social media, please kindly put this energy into posting my video. Please, I need a job."
Her raw emotional appeal resonated with thousands of social media users across Nigeria, with the video quickly gaining traction through shares, comments, and widespread discussion about youth unemployment challenges in the country.
Corporate Response to Viral Plea
Days after the video went viral, prominent Nigerian businesswoman Linus Williams Ifejirika, popularly known as Blord, responded to the young woman's plea. On January 22, 2025, Blord announced through her Instagram page that she had offered Korede a position at her company.
The business leader posted: "BLORDGROUP WELCOME KOREDE TO OUR HEADQUARTERS!!! I HAVE FULFILLED MY PROMISE OF MAKING HER HEAD OF @bluntgadgets IN LAGOS OFFICE. GOD BLESS @mazitundeednut FOR MAKING IT POSSIBLE, LOVE AND LIGHT!!! BLORDGROUP WON'T STOP EMPOWERING."
Accompanying the announcement was a video showing Blord personally welcoming Korede and discussing her new role within the organization.
Life-Changing Opportunity
In the follow-up video shared by Blord, the businesswoman can be seen introducing Korede to her new professional environment. "Good morning guys, this is Blord. I'm with Korede, all the way from Ogun State," she begins, highlighting the geographical journey the young woman made for this opportunity.
When asked about her experience transitioning from unemployment to employment within just two weeks, Korede expressed her gratitude and surprise. "It's something I didn't really expect. Thanks to Blord Group," she responded, clearly overwhelmed by the rapid turn of events.
Blord elaborated on the specific role Korede would be taking, stating: "We at Blord Group decided to give Korede an opportunity to work with us as the Head of Blunt Gadgets in Lagos. Korede, we can't wait to see your action. We can't wait to have you in our Lagos office. Lagos people are ready to order from you."
Broader Context of Youth Employment Challenges
This heartwarming story emerges against the backdrop of significant employment challenges facing Nigerian youth. While Korede's experience represents a positive outcome, it highlights the creative and sometimes desperate measures young Nigerians are taking to secure employment in a competitive job market.
The viral nature of her plea and subsequent employment demonstrates the power of social media as both a platform for personal expression and a potential bridge to employment opportunities. It also showcases how Nigerian business leaders are increasingly engaging with social media narratives to identify and support talented individuals.
This incident follows similar stories of Nigerians using unconventional methods to secure employment, including other cases where social media platforms have served as unexpected pathways to career opportunities both within Nigeria and internationally.
The story has sparked conversations about:
- The emotional toll of prolonged unemployment on Nigerian youth
- The evolving role of social media in job searches and recruitment
- Corporate social responsibility in addressing employment challenges
- The importance of emotional authenticity in personal branding
- Success stories amid Nigeria's employment landscape
As Korede begins her new role at Blord Group, her story serves as both inspiration and a case study in how vulnerability, combined with strategic social media use, can lead to unexpected professional breakthroughs in today's digital age.
