Sportsville Awards 2026 Announces Brila 88.9 FM as Strategic Media Partner
The organisers of the highly anticipated 2026 Sportsville Awards have officially named Brila 88.9 FM as the strategic partner for this prestigious event. The awards ceremony is scheduled to hold on March 28 at the Lagos Country Club in Ikeja, marking a significant collaboration in Nigeria's sports industry.
Announcement and Strategic Vision
Frank Ilaboya, the Chief Executive Officer of Sportsville, made the announcement on Friday in Lagos, highlighting that partnering with Brila 88.9 FM is a key strategy to enhance the reach and impact of the awards. In a statement, Ilaboya expressed his enthusiasm, stating, "I am extremely delighted to announce our partnership with the nation's foremost sports media organization, Brila Media. To us in Sportsville, this partnership is a groundbreaking one we are truly excited about."
He extended gratitude to Dr. Larry Izamoje, Chairman of Brila Media Group, for the opportunity to collaborate, emphasizing the alignment of their visions. "Just like Brila Media is the numero uno of sports media in sub-Saharan Africa, Sportsville Special Recognition Award is also conceptualised to be No.1 not only in Nigeria, but Africa," Ilaboya added, noting Brila Media's success in revolutionizing Nigeria's sports industry.
Mutual Excitement and Credibility
Oludolapo Sowunmi, the Brand Manager of Brila Media, echoed this excitement, stating, "We at Brila Media are also excited with this partnership. We have seen Sportsville Award as one that aligns with our focus of giving Nigerians the best at all times." He further described the award as the most credible in Nigeria's sports ecosystem, highlighting the partnership as a win-win for both parties.
This partnership designates Brila 88.9 FM as the official Media Partner for the annual Sportsville Award ceremony, reinforcing its role in promoting sports excellence and recognition across the continent.
