The Nigeria Digital PR Summit has announced the formation of its inaugural advisory board, comprising six distinguished professionals from public relations, strategic communications, media, and digital innovation. Among the appointees are Yomi Badejo-Okusanya, Lead Partner at CMC Connect LLP and former President of the African Public Relations Association, and Emeka Oparah, Vice President of Corporate Communications at Airtel Africa.
Advisory Board Composition
The advisory board members include:
- Yomi Badejo-Okusanya – Lead Partner, CMC Connect LLP; former President, African Public Relations Association (Chairman of the Advisory Board)
- Emeka Oparah – Vice President, Corporate Communications, Airtel Africa
- Yushau Shuaib – Founder and CEO, Image Merchants Promotion Limited (publishers of PRNigeria and Economic Confidential)
- Tolulope Olorundero – Founder and Principal Consultant, Mosron Communications; Founder, Nigerian Women in Public Relations
- Omawumi Ogbe – CEO, GLG Communications; Founder, PR Power List
- Celestine Achi – CEO, Cihan Media Group
Role and Significance
Now in its 11th year, the establishment of the advisory board marks an important milestone in the summit's evolution. The members are expected to provide independent counsel, industry insight, and strategic support to strengthen the summit’s relevance, reach, and impact. They will also champion strategic partnerships, stakeholder engagement, industry advocacy, and professional development initiatives that advance digital public relations practice in Nigeria and across Africa.
Convener's Remarks
Segun McMedal, Convener of the Nigeria Digital PR Summit, stated: “The establishment of the advisory board is an important landmark in the evolution of the Nigeria Digital PR Summit. The caliber, experience, and influence of these professionals will add tremendous value as we deepen stakeholder engagement, strengthen strategic partnerships, and expand the summit’s contribution to the advancement of digital public relations practice in Nigeria and across Africa. We are honoured to have them serve.”
Chairman's Perspective
Speaking on behalf of the Advisory Board, Chairman Yomi Badejo-Okusanya said: “The Nigeria Digital PR Summit has built a credible platform for advancing conversations around digital public relations, reputation management, and strategic communications in Africa. As an advisory board, we are committed to supporting its continued growth and to helping shape a profession that is equipped to lead in an increasingly complex communications environment. The future belongs to practitioners who can think critically, adapt continuously, and collaborate across boundaries. The summit has a role to play in producing that generation of communicators.”
Upcoming Summit Details
The 11th Nigeria Digital PR Summit, themed “The rise of digital influence: Culture, creators and the new PR playbook,” will take place on October 15 and 16, 2026 at The Zone, Gbagada, Lagos.
