Popular media figure Osi Suave has sounded an alarm, suggesting that the vibrant Detty December culture in Nigeria might be facing its final chapters. He attributes this potential end to skyrocketing costs and rampant over-commercialization, which he claims are draining the joy from the year-end festivities.
The End of an Organic Era?
In a candid revelation, Osi Suave expressed deep frustration over what he sees as the gradual collapse of a once-thriving cultural phenomenon. He reminisced about a time when Detty December was a fun and organic celebration marking the end of the year. According to him, that genuine atmosphere has now been compromised. The driving forces behind this change, he argues, are greed and a relentless push for profit, which have transformed spontaneous enjoyment into a heavily monetized season.
Why a Prominent Organizer Stepped Back
Osi Suave speaks from a position of direct experience. He has been organizing December concerts since 2018, making him a key player in the scene he now critiques. However, for the 2025 season, he made a significant decision: to sit out. The reason was purely financial and stark. He revealed that operational costs for events have tripled, while revenue from ticket sales has stagnated, no longer sufficient to cover the ballooning expenses. This imbalance made hosting an event financially unviable for him this year.
A Market Saturated with Profit-Seeking
Osi Suave painted a picture of a December period now overcrowded with businesses solely aimed at cashing in. He pointed out that almost everyone is trying to profit from the Detty December buzz. This includes a surge in temporary lounges and clubs, as well as property owners who inflate rental prices exorbitantly for the season. This collective rush to monetize every aspect of the celebration, coupled with excessive pricing for services and entry, has fundamentally altered the experience. In his view, this overload has systematically sucked the joy out of what was once a naturally successful and enjoyable tradition. He concluded his thoughts with a sardonic, "Congrats to everyone involved."
The comments were shared by Osi Suave and reported on the blog of Linda Ikeji on December 17, 2025.
