Handbook of Rebranding Nigeria Unveiled in Lagos
A new anthology, 'Handbook of Rebranding Nigeria,' offers critical insights and a roadmap for national renewal. Discover how 54 experts propose repositioning Brand Nigeria for a brighter future.
Category : Search result: Brand Nigeria
Brand Strategist Lazywrita Dies, Leaves Final Post
Nigerian brand strategist Anda Damisa Paul, known as Lazywrita, has passed away. His final pre-scheduled Instagram message suggests a link to a failed relationship. Discover his legacy.
Brand Leaders Must Embrace Purpose and Adaptability - Ozekhome
Franklin Ozekhome outlines the three forces for building sustainable brands: meaning, memory, and momentum. Discover insights from the Creative & Branding Icons Award in Lagos.
AIICO Insurance Repositions Brand for Market Growth
AIICO Insurance Plc has launched a refreshed brand identity to drive innovation and expand its market reach in Nigeria. The move aims to rebuild public confidence and cater to a younger, tech-savvy customer base. Read more.
U.S. Visa Ban Threatens Nigeria-US Air Travel, Airlines Warn
Nigeria's aviation sector braces for a sharp drop in passenger traffic as U.S. visa restrictions take effect January 2026. Experts warn of economic fallout for airlines and travel agencies. Read more.
Trump Orders US Strikes on ISIS in Nigeria
US President Donald Trump announced deadly military strikes against ISIS terrorists in Northwest Nigeria on Christmas, citing attacks on Christians. Read the full details.
Chef Disappointed by Giveaway Recipient's Lack of Loyalty
A Nigerian chef voices frustration after a frequent giveaway beneficiary ignored her brand when needing a chef. The incident sparks a wider conversation on loyalty and business patronage in Nigeria.
Peak Milk's 2025 Christmas Campaign Brings Joy Nationwide
Peak Milk's 2025 'Enjoy Christmas At Its Peak' campaign spreads festive cheer across Nigeria with activations in Lagos, PH, Abuja & more from Dec 1-26. Join the celebration!
Tribitat Real Estate Honoured as Africa's Emerging Brand 2025
Tribitat Real Estate clinched the Emerging Real Estate Brand of the Year award at the Africa Housing Awards 2025 in Abuja. CEO Gbenga Adeleke received the honour from Minister Ahmed Dangiwa. Read about their journey and future plans.
Russell Brand Hit with New Rape, Sexual Assault Charges
UK comedian Russell Brand faces two new charges of rape and sexual assault, bringing the total to seven charges involving six women. He will appear in court in January 2026. Read the latest details.
Russell Brand Hit With New Rape, Sexual Assault Charges
British comedian Russell Brand faces new rape and sexual assault charges in London. Two more women have come forward. Get the latest details on the case and court dates.
New Brand Clarity Engine for Nigerian SMEs Launched
Culture Communications launches QuickWins, an AI-powered brand strategy engine for Nigerian SMEs. Get fast, affordable agency-level creative direction to grow your business.
Brainjotter Becomes Apex Network Brand Ambassador
Popular skit maker Brainjotter partners with Apex Network as brand ambassador. He cites integrity as key, aiming to drive positive social media change. Read more.
Nigeria's Billions at Risk from Outdated Influencer Strategy
Nigeria's digital ad spend hit $340M in 2025, but brands risk wasting billions in 2026 by clinging to outdated influencer tactics. Learn why trust, not star power, is now key to success.
NIVEA Rolls Out N3Billion Gift to Reward Nigerian Consumers
NIVEA Nigeria launches its biggest-ever consumer promo, investing N3 billion in cash prizes, SUVs, and trips to watch Real Madrid live in Spain. Find out how to participate.
Russell Brand Slams Katy Perry's Link to Justin Trudeau
Russell Brand publicly criticises his ex-wife Katy Perry's new relationship with former Canadian PM Justin Trudeau, calling him a 'globalist stooge'. Get the full story.
Nike Shares Slump After China Sales Drop 17%
Nike's quarterly profits fell 32% due to weak China sales and US tariffs. CEO promises a 'new approach' to revive the brand. Read the full analysis.
Razzl's 'Normal is Boring' Campaign Rewards Creativity
Razzl's youth-driven 'Normal is Boring' campaign, featuring Brain Jotter & Emmanuella, trended on X and awarded ₦4 million to 40 Nigerians. Discover how it championed originality.
Shoeniverse Founder Crafts Dignity in Every Handmade Shoe
Olamide Olatomiwa Olajide built Shoeniverse Leathers from N30,000 to a N12m brand. Her journey redefines skilled labour in Nigeria. Discover how her handcrafted shoes tell a story of pride.
Terra Wins Best Seasoning Brand with 76% Consumer Votes
Terra Seasoning Cube has been crowned the Best Seasoning Brand at the 2025 Consumer Value Awards, securing a massive 76% of consumer votes. Discover how this beloved brand continues to win Nigerian hearts.
Davido Partners with Online Casino Stake.com
Afrobeats superstar Davido partners with Stake.com, blending music, fan engagement, and exclusive gaming experiences. Discover the details of this major deal.
Hertunba Dress: The Nigerian Design Everyone Wears
From Lagos Fashion Week to Instagram feeds, the Hertunba dress is the must-have item of 2025. Discover the story behind this empowering Nigerian brand and its iconic striped design.
AfDB approves $500m loan for Nigeria's budget
African Development Bank approves $500 million budget support for Nigeria to boost non-oil revenues and energy sector reforms. Learn how this impacts Nigeria's economic growth.
Canada Warns Citizens: Avoid Non-Essential Nigeria Travel
Canada warns citizens to avoid non-essential travel to Nigeria due to terrorism, kidnappings, and crime. Exercise high caution in Lagos and Calabar. Stay informed.
Peter Obi Decries Nigeria's Worsening Insecurity Crisis
Peter Obi questions Nigeria's leadership failure amid multiple kidnappings and attacks. Read his strong condemnation of the security situation and institutional decline.
Peter Obi Tackles Leaders Over Nigeria's Insecurity Wave
Peter Obi questions if Nigeria is cursed or its leaders are the curse following devastating attacks, kidnappings, and security failures across multiple states in 10 days.
Trump threatens aid cut over Nigeria Christian killings
US President Donald Trump threatens to cut aid to Nigeria over ongoing Christian killings and mass abductions. Latest attacks in Kebbi, Kwara, Niger states spark international concern.
Trump Threatens Military Action in Nigeria Over Genocide Claims
US President Donald Trump reiterates anger over alleged Christian genocide in Nigeria, threatens to cut aid and launch military action. Nigerian government rejects claims.
Hingees Marks 10 Years of Purpose-Driven Lifestyle Brand
Hingees celebrates 10 years of creating intentional lifestyle products. Founder Hammed Aderoju Okunade reveals how the brand promotes purposeful living through quality designs. Discover their journey!
Top 7 Christmas Perfume Gifts Under ₦100,000
Discover 7 luxurious perfume gifts under ₦100,000 perfect for Christmas in Nigeria. From Beguile to Zara, find scents that impress without breaking your budget.
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