Russell Brand Hit With New Rape, Sexual Assault Charges
British comedian Russell Brand faces new rape and sexual assault charges in London. Two more women have come forward. Get the latest details on the case and court dates.
Category : Search result: brand strategy
Farm Boss Keeps Workers for Christmas with Double Pay Plan
A Nigerian employer shared his clever strategy to retain seven employees over the holidays by offering double salary, sparking a major debate online about worker incentives and holiday rights.
New Brand Clarity Engine for Nigerian SMEs Launched
Culture Communications launches QuickWins, an AI-powered brand strategy engine for Nigerian SMEs. Get fast, affordable agency-level creative direction to grow your business.
Brainjotter Becomes Apex Network Brand Ambassador
Popular skit maker Brainjotter partners with Apex Network as brand ambassador. He cites integrity as key, aiming to drive positive social media change. Read more.
Nigeria's Billions at Risk from Outdated Influencer Strategy
Nigeria's digital ad spend hit $340M in 2025, but brands risk wasting billions in 2026 by clinging to outdated influencer tactics. Learn why trust, not star power, is now key to success.
Nigeria Rallies Businesses for National Biodiversity Plan
Nigeria intensifies efforts to halt biodiversity loss, mobilising private sector support for its 2025-2030 National Biodiversity Strategy. Business leaders convened in Lagos to shape a practical Business Action Plan aligned with global goals.
Why Investing in People Drives Long-Term Business Success
Dr. Cornelius Collins Balogun argues that sustainable growth in Nigeria hinges on leaders prioritizing human capital over short-term profits. Discover how people-focused leadership builds resilient organisations.
Nigeria Lists 31 Entities as Terrorists Under New Doctrine
President Tinubu unveils a sweeping counterterrorism doctrine, listing armed groups, kidnappers, enablers, and complicit leaders as terrorists. Read the full list and implications.
NIVEA Rolls Out N3Billion Gift to Reward Nigerian Consumers
NIVEA Nigeria launches its biggest-ever consumer promo, investing N3 billion in cash prizes, SUVs, and trips to watch Real Madrid live in Spain. Find out how to participate.
Russell Brand Slams Katy Perry's Link to Justin Trudeau
Russell Brand publicly criticises his ex-wife Katy Perry's new relationship with former Canadian PM Justin Trudeau, calling him a 'globalist stooge'. Get the full story.
Nike Shares Slump After China Sales Drop 17%
Nike's quarterly profits fell 32% due to weak China sales and US tariffs. CEO promises a 'new approach' to revive the brand. Read the full analysis.
Legal Expert: Guns Alone Can't Defeat Terrorism in Nigeria
Senior Advocate Aare Olumuyiwa Akinboro argues Nigeria's insecurity requires a multidimensional strategy of law, justice, and governance, not just military force. Read his full analysis.
NSA Explains Arrest of Armed Men in Kwara as FG Vigilantes
Nigeria's NSA, Nuhu Ribadu, clarifies that armed individuals detained in Kwara State are government-backed vigilantes, part of a hybrid security strategy. Get the full details and public reaction here.
Nigeria's Debt, Salaries Exceed Revenue in 2025
Nigeria's Federal Government spent more on debt servicing and salaries than it earned in 2025's first seven months, with a N10.19tn revenue shortfall. Oil earnings slumped over 60%. Read the full analysis.
Tinubu Presents 2026 Budget to National Assembly
President Bola Tinubu presents the N54.4 trillion 2026 budget to lawmakers. He also seeks to repeal the 2024 budget to fix overlaps. Read full details on the fiscal plans.
Razzl's 'Normal is Boring' Campaign Rewards Creativity
Razzl's youth-driven 'Normal is Boring' campaign, featuring Brain Jotter & Emmanuella, trended on X and awarded ₦4 million to 40 Nigerians. Discover how it championed originality.
Senate Passes N54.46 Trillion MTEF, Natasha Questions FG
The Nigerian Senate has approved the 2026-2028 MTEF with a N54.46 trillion spending plan. Senator Natasha Akpoti-Uduaghan challenged the FG's vague plan to 'mop up' funds for the private sector. Read the full details.
How Nigeria Immunised Over 1.4 Million Children in 2025
ACE Strategy and Consults reveals its 2025 success, reaching millions of Nigerian children through immunisation and digital enumeration. Discover the strategies behind this public health milestone.
Shoeniverse Founder Crafts Dignity in Every Handmade Shoe
Olamide Olatomiwa Olajide built Shoeniverse Leathers from N30,000 to a N12m brand. Her journey redefines skilled labour in Nigeria. Discover how her handcrafted shoes tell a story of pride.
Tinubu Holds First Meeting with New Service Chiefs
President Bola Tinubu held a crucial security meeting with Nigeria's Service Chiefs to address internal challenges and regional commitments. Read the details and analysis.
Dangote Appoints Ex-CBN Director as Group Chief Economist
Dangote Group strengthens its economic advisory team with the appointment of renowned economist and former CBN Director, Dr. Mahmud Hassan. Discover his role and vast experience.
Senate Condemns Multiple Budgets, Raises FIRS Target
Nigerian Senate criticizes multiple budgets in one year, pushes FIRS revenue target to N35 trillion for 2026. Details on the N30tr shortfall and fiscal reforms.
Trump's New National Security Strategy: America First, Europe 'Resistance'
President Trump releases a 33-page national security strategy, pivoting from global leadership, confronting Europe, and focusing on the Western Hemisphere. Read the full analysis.
Trump's New Strategy Shifts US Global Role
President Trump's new security strategy vows a major shift from global dominance to regional focus in Latin America, a hardline on migration, and confrontation with European allies. Read the full analysis.
Terra Wins Best Seasoning Brand with 76% Consumer Votes
Terra Seasoning Cube has been crowned the Best Seasoning Brand at the 2025 Consumer Value Awards, securing a massive 76% of consumer votes. Discover how this beloved brand continues to win Nigerian hearts.
Lagos Roundtable to Probe 2026 Business Strategy Shifts
Senior executives will gather in Lagos on December 18 for a strategic roundtable to navigate 2026's economic pressures, policy changes, and capital management challenges. Join the dialogue.
Davido Partners with Online Casino Stake.com
Afrobeats superstar Davido partners with Stake.com, blending music, fan engagement, and exclusive gaming experiences. Discover the details of this major deal.
Married Lady Cooks Stew with N1,000 from Husband
A Nigerian woman's video showing how she cooked a pot of stew with just N1,000 from her husband has gone viral, sparking mixed reactions about budgeting and marital dynamics.
FG, ActionAid Unveil Plan to Transform Nigeria's Food System
Nigeria unveils a National Agroecology Strategy to build climate-resilient agriculture and empower smallholder farmers. Discover how this plan aims to secure sustainable food production.
Hertunba Dress: The Nigerian Design Everyone Wears
From Lagos Fashion Week to Instagram feeds, the Hertunba dress is the must-have item of 2025. Discover the story behind this empowering Nigerian brand and its iconic striped design.
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